Two poor options
Teams either rebuild simplified versions of their designs or hand the work to specialists, who then become a bottleneck.
Slower delivery, weaker consistency
Waiting on specialists stretches timelines, and variations drift from the brand across markets and channels.
Growing demand
As demand for content rises, teams end up with either more manual work or compromised designs.
Keep working as normal
Your designers continue to build in the tools they already use.
Mark what can change
Together we identify which text, images and components vary between versions.
Set resizing rules
We define how the design adapts to each format and size.
Prepare for production
We check the files, keep all layers and design features, and connect them to your content plan.
Prepared in your tools
Templates are prepared inside the design tools your team already uses.
Control of elements
A clear record of which text, images and components can vary and which are fixed.
Format rules
Defined rules for how the design adapts to each size and format.
Design detail preserved
Layers, styles and effects are kept as your designers built them.
Production from plans
Variations are produced from a content plan or spreadsheet.
Marketing teams
In-house design studios
Creative teams
Tell us what you need automated.
We will review your files and process, and reply with how we would approach the work.
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