USE CASE

Automation for consumer electronics.

Product ranges change often, with frequent launches and updates. We automate the production of launch assets and later updates across models and regions.

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COMMON SITUATIONS
001

Frequent launches

Each launch needs a full set of assets in many formats within a short period.

002

Specifications that differ

Specifications and features vary between models and regions.

003

Many channel partners

Retailers and partners each ask for assets in their own formats.

HOW WE WORK
001

Review

We go through your files, content sources, approval process and delivery requirements.

002

Define the rules

We agree with you what changes between versions, what stays fixed, and which outputs are needed.

003

Build and test

We build the automation and run it on your real work until the output matches what your team expects.

004

Hand over

Your team receives the working system, written documentation and a walkthrough. We remain available for changes.

WHAT WE BUILD FOR THESE TEAMS

Layouts driven by specifications

Spec tables and feature lists populated from your product data.

Variants by model and region

Versions produced for each model and each market.

Partner formats

Output prepared to each partner's requirements.

Updates when specifications change

A change in the data is carried through to every asset that uses it.

WHO IT IS FOR
001

Product marketing teams

002

Regional marketing teams

003

Channel marketing teams

MORE USE CASES
Brand marketing →In-house studios →Creative →Production →Media and performance →Retail →FMCG →Professional services →Travel and hospitality →

Tell us what you need automated.

We will review your files and process, and reply with how we would approach the work.

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